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BEHIND THE BRAND

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Luisa Farah is a Mexican jeweller based in the vibrant city of Wellington, New Zealand. With a lifelong curiosity and passion for silversmithing, Luisa's journey began in her early years, where she would eagerly collect rings as souvenirs from her parents' travels, igniting her appreciation for meticulous craftsmanship.

Luisa's creative path led her to pursue a bachelor's degree in Architecture, providing her with a solid foundation in design principles that are beautifully reflected in her jewellery pieces. Her encounters with architectural and sculptural forms played a pivotal role in her development as a jeweller, serving as a constant source of inspiration for her unique creations.

While living in Buenos Aires, Argentina, Luisa's fascination with silversmithing grew even stronger. Immersed in a world of craftsmanship and hands-on training, she honed her skills and developed her own unique style. Back in Mexico, she continued to pursue her passion by studying with experienced jewellers in Central Mexico and designing her own line of jewellery.

Since relocating to New Zealand, Luisa's jewellery has gained recognition, appearing in local and international editorials, and showcased in museum store-fronts. Her designs draw inspiration from the organic shapes found in nature, as well as the bold and striking lines prevalent in architecture.

At Luisa Farah Jewellery, each piece is meticulously crafted to embody a harmonious blend of artistry and elegance. With a focus on fine materials and attention to detail, Luisa's creations are a testament to her unwavering commitment to quality and craftsmanship. Experience the allure of Luisa's jewellery and discover the perfect adornment to complement your unique style.

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